San Francisco and the Bay area in California have a new way to distribute food safely with a contactless pickup and delivery services to consumers and businesses named Cheetah Technologies, Inc., which is an excellent example of women's success and the possibility of finding an opportunity during a crisis, like the current COVID19 pandemic.
Although the company was founded in 2015 as an e-commerce wholesale delivery platform for restaurants and small businesses, Cheetah successfully expanded its business amid the pandemic lockdown, early in April 2020.
Cheetah's CEO, Na’ama Moran, launched the startup as a way to improve operations for restaurants and small groceries by introducing a new highly robust app with “Live Shopping cart” and other innovations.
However, “this pandemic has shed light on how technology can be used to quickly adapt the core services within the food industry like delivery, fulfillment, and supply chains," explained Na’ama Moran. “When we saw what was happening to our loyal customers during this crisis — and to their customers, and the consumer — we knew we had to do something to help.”
Ms. Moran — a young mother of two — turned a fleet of more than 100 refrigerated trucks into mobile grocery delivery centers for consumers. This strategy ensures "the safest next day contactless grocery pickup, away from crowds," according to a company's speaker.
A Shopping Experience Focused On Safety and Convenience
Cheetah's shopping experience focuses on safety and convenience: Customers purchase groceries needed at the company's app without leaving their cars, and the San Francisco-based tech startup's employees set the products in the trunks. So, there is no personal contact among them.
The food from Cheetah is cheaper and easily available in at least ten working pick-up locations in the Bay Area because it offers wholesale prices.
Recently, Cheetah Introduced its app's “1-Click Meal.” The startup has partnered with San Francisco restaurants, and it now makes ready-made meals recommendations available with a single click on Cheetah’s marketplace. Artificial intelligence helps to navigate through personal preferences.
To date, more than 300 people are working for GoCheetah, even amid the health crisis. The company expects to create new workplaces in the short term.
Investors Support a Great Solution for Daily Life
In its first week of the new strategy, Cheetah processed over U$72,000 in consumer sales from more than 450 new customers. On April 28, the company closed a Series B of U$36 million led by Eclipse Ventures, with ICONIQ Capital, Hanaco Ventures, and Floodgate Fund also participating. The total raised funds by Cheetah grew to U$66 million. PitchBook estimates its valuation at last round at U$180 million. 🌎